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Signup + An account already exists for this email address, please log in. Subscribe to our newsletterIt's a great time to be a developer releasing games on Steam, according to Steam.
Valve offered a rare peek behind the curtain at Steam during this year's GDC, presenting a series of slides captured and shared to Bluesky by Game Developer's Chris Kerr. The presentation includes statistics suggesting that, despite the visibility problems facing an increasingly crowded pool of developers, studios are finding more success on Steam than ever before.
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PC gamers and Steam customers are "a really bright spot" as the games industry struggles with prices, analyst says
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A terrifying 20,282 games were released on Steam in 2025, and just 608 managed to get 1,000 reviews, expert finds
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Steam is the best platform for game discovery, says former Valve dev, but that's awful news for the industry
Valve says more titles are finding success on Steam than ever before, despite concerns of over-saturation on the storefront.
— @kerrblimey.bsky.social (@kerrblimey.bsky.social.bsky.social) 2026-03-11T23:58:26.366Z
Speaking of discoverability, Valve says "we just want to put the right games in front of the right customer," which is certainly reflected in last year's menu redesign. It also says it's worked to improve its daily deals and that 1,500 games were featured in 2025, 69% of which had never been featured before. That resulted in 8.2 million Steam users buying a daily deal in 2025 and 125% more daily deal buyers overall.
Steam's discovery system is frequently praised as best-in-class even if some would argue there's a saturation of AI slop that's making it hard for indie devs to stand out. That issue has become pervasive across all storefronts, though.
Valve pleads "if you have a line on a bunch of RAM, we are in the market and would like to buy it," as AI and data centers make building Steam Machines a Herculean challenge
Sign up to the GamesRadar+ NewsletterContact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsorsBy submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
Jordan GerblickSocial Links NavigationStaff WriterAfter earning an English degree from ASU, I worked as a corporate copy editor while freelancing for places like SFX Magazine, Screen Rant, Game Revolution, and MMORPG on the side. I got my big break here in 2019 with a freelance news gig, and I was hired on as GamesRadar's west coast Staff Writer in 2021. That means I'm responsible for managing the site's western regional executive branch, AKA my home office, and writing about whatever horror game I'm too afraid to finish.
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PC gamers and Steam customers are "a really bright spot" as the games industry struggles with prices, analyst says
A terrifying 20,282 games were released on Steam in 2025, and just 608 managed to get 1,000 reviews, expert finds
Steam is the best platform for game discovery, says former Valve dev, but that's awful news for the industry
"There is no platform that matches Steam's excellent discovery system" according to Heroes of Might and Magic publisher
Steam games that openly use generative AI earned $660 million, including Call of Duty: Black Ops 6, Stellaris, and more
Hollow Knight: Silksong and Schedule 1 rank alongside Elden Ring Nightreign and Arc Raiders in Steam's 2025 sales chart
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